CCPA

California Residents’ Rights

As part of our commitment to data privacy and compliance, Valasys Media adheres to the regulations of the California Customer Privacy Act (CCPA), officially known as AB-375, which came into effect on January 1, 2020. This addendum to our privacy policy applies to all residents of California who visit and use our website.

Types of Personal Data Collected

Valasys Media collects the following categories of personal information:

1. Identifiers: This includes real names, postal addresses, online identifiers, Internet protocol addresses (IP addresses), and similar identifiers.

2. Search Histories: This category encompasses the search and browser history of our customers.

3. Electrical Data: This data comprises details obtained from call recording software.

Purpose of Data Collection and Processing

Collecting personal data is essential for managing client relationships effectively. Valasys Media uses the collected and processed data for the following purposes:

1. Enhancing our advertising and marketing services.

2. Precisely targeting marketing niches and improving services based on customer expectations.

3. Understanding and meeting customer research habits and expectations by hyper-personalizing our services.

Methods of Data Collection and Processing

Valasys Media ensures that the collection and processing of personal data are lawful and compliant with CCPA guidelines. We use a Customer Relationship Management (CRM) tool for data collection, organization, mapping, analysis, and activation of personal data. Data is collected based on permissible CCPA guidelines and is stored, organized, and further processed in the CRM. The data is then analyzed to implement insights derived from data analysis.

Customer Access and Control Over Personal Data

Customers have the right to access, modify, move, or delete their personal data. They can submit requests through the email address digitalmarketing@valasys.com or electronically via the "Don’t Sell My Personal Information Form" on our website. Valasys Media is responsible for delivering disclosures via email or electronically based on customer requests.

Verification of Identity for Request Submissions

Valasys Media follows robust security procedures to verify the identity of individuals requesting access, modification, or deletion of their personal data. The identity is verified by matching the customer's email address used for the opt-in request. Requests from anonymous individuals are not processed, and additional information may be requested for identity validation.

Opt-Out of Personal Data Selling

Valasys Media abides by CCPA's opt-out requirements. Customers who are residents of California can opt-out of the selling of their personal information. The opt-out request can be made by clicking on the "Do Not Sell My Personal Information" link provided on our website's homepage. Customers need to fill in their details in the form for verification purposes, or they can contact us through email or phone to process their opt-out request.

Non-Discriminatory Practices

Valasys Media does not discriminate against California residents who exercise their rights under CCPA. Customers have the right to opt-out of data collection or monetization without facing any discrimination in terms of services or prices.

Customer Rights Under CCPA

Customers have various rights under CCPA, including the right to access or disclose personal data, the right to erasure or delete personal data, the right to data portability, the right to opt-in or opt-out of data processing, and the right to be free from discrimination after exercising their CCPA rights.

Disclosure

Valasys Media reserves the right to amend its privacy notice as needed. We may disclose individually identifiable information in response to specific government requests or under sensitive circumstances to maintain compliance with the law. We will keep our privacy policy updated to ensure CCPA compliance and will communicate any changes to customers.

As CCPA regulations continue to evolve, we may make slight adjustments to our privacy policies. If you have any questions about our privacy policy or your rights under CCPA, please feel free to contact us through our website or at digitalmarketing@valasys.com.